Saturday, March 27, 2010

Using a Camel for advertisement, and I'm not talking about Joe Cool.

In the U.S. we have a lot of advertisements. Here in India it's no different; it might even be worse. Consumerism reaches every corner of society here. For example, here's what I saw in Delhi:

Over the last 6 months (yeah, I've been here almost 6 months already!) I've seen lots and lots of advertisements, but this week here in town I saw a new advertising strategy that blew me away... Camels!


Yep! That's a Camel being used as a portable billboard!

-एरिक

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